Every year the Sea-Doo Marketing team and agencies produce a photo shoot for the next years model line up of Sea-Doo watercraft, boats, riding gear, clothing and accessories. World class photographers, videographers and film makers are collected to capture the “Sea-Doo Life”. For specific shots the best talent in the world is brought in to ensure they get “the shot”. In 2012 this including 4X World PWC racing champion James Bushell from the UK to show how the new RXP-X carves buoys tighter than anything before it. Nike 6.0 wakeskate team rider Nick Taylor put in a long morning and afternoon session for the cameras to showcase the fun to be had behind a Sea-Doo WAKE 155 and WAKE PRO 215 watercraft. Both of these talented water breathers are true one take wonders and save the production team a tremendous amount of time and money, by efficiently hitting their marks giving the audience – you – what they want to see.

But did you wonder what happens behind the scenes? Here is a brief look at what is going on behind the lens during the Sea-Doo Photo Shoot.




Advertising Agency – Cramer-Krasselt

Photographer – Jim Gallop Photography