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BRP GATHERS INTERNATIONAL DESIGN AWARDS AND RECOGNITION

06 Friday Jul 2012

Posted by Sea-Doo OnBoard Editor in Media Reviews

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award, best, brp, design, f1, gti, innovation, innovations, red dot, rxp-x, Sea-Doo, trophies, watercraft, win

Valcourt, Québec  – For a decade, BRP’s design and innovation (D&I) team has consistently won design awards from globally recognised design institutions. This year the company received two red dot awards and three Good Design awards.

The Red Dot Design Awards is a prestigious international design competition based in Germany. More than 1,800 manufacturers and designers from 58 countries submitted a total of 4,515 product designs to this year’s competition. BRP’s Can-Am Outlander ATV and Sea-Doo RXP-X won in the transportation category. These awards bring BRP’s total to 14 Red Dot awards since 2005.

The historic Good Design awards, the oldest and most important award program worldwide, are hosted by the Chicago Athenaeum: Museum of Architecture and Design and the European Centre for Architecture Art Design and Urban Studies. Thousands of manufacturers from 38 countries submitted their products. BRP took home three Good Design awards this year for the Sea-Doo GTI 130 PWC, the Can-Am Commander side-by-side vehicle and the Ski-Doo Skandic Tundra LT ACE 600 snowmobile. These wins now brig BRP’s total to six Good Design awards.

To add to this recognition, the D&I team designed and developed, for the second year in a row, the F1 Grand Prix du Canada trophies. BRP’s design team was selected last year to develop the model.

“Our products are renowned worldwide for their design and innovation,” said Denys Lapointe, executive vice-president, Design & Innovation. “Our group has garnered more than 35 international design awards. Being recognised by the International design community brings an enormous amount of pride to all designers at BRP”.

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