Sea-Doo Onboard

Sea-Doo Onboard

Tag Archives: innovation

Sea-Doo Spark – One Year After Becoming The Watercraft Industry’s Instant Star.

06 Monday Oct 2014

Posted by Sea-Doo OnBoard Editor in Events, Uncategorized

≈ Leave a comment

Tags

accessible, affordable, awards, best, big hit, boating industry, deadmau5, history, innovation, miami, red dot, Sea-Doo, Sea-Doo Spark, Spark, star, test ride, timeline, tour, vanilla Ice

BRP is world renown for shaping the future of the powersports world and the impact the Sea-Doo Spark model had on the watercraft industry added to the company’s many monumental product launches. It has been a little over a year since the Sea-Doo Spark was launched to the public and since then the energy and excitement this revolutionary product has made is nothing short of amazing. Sea-Doo has long been the leading watercraft brand world-wide yet BRP knew there was an opportunity to offer a product that would make the dream of owning a Sea-Doo watercraft a reality with a completely re-thought and re-engineered design that made the Sea-Doo life more accessible to more people.

Lets take a high level look at the first year on the market of the Sea-Doo Spark.

Sea-Doo Spark unveil for the International Press.

Sea-Doo Spark unveil for the International Press.

September 9, 2013 – The Sea-Doo Spark was introduced to the International Press at Universal City Walk

 

September 11, 2013 – The Sea-Doo Spark was introduced to the North American Press in Orlando, Florida

September 15, 2013 – The BRP dealer network and the world was introduced to the new Sea-Doo Spark at the Dolphin Resort in Orlando, Florida. Soon after, the first production units were being shipped to Brazil, Australia and other southern hemisphere countries.

September 26, 2013 – The First container of Sea-Doo Spark units arrive in Australia. .

October 4, 2013 – The first production Sea-Doo Spark units are shipped to the US dealer network.

October 12, 2013 – BRP sparks some fun in Topock, California in conjunction with the IJSBA World Finals as the first public rides of the Spark are offered to Sea-Doo participants of the Sea-Doo Ultimate Owners Ride III.

Pro Surfer Sally Fitzgibbons and the Sea-Doo Spark

Pro Surfer Sally Fitzgibbons and the Sea-Doo Spark

November 9, 2013 – World Tour professional surfer and Australian legend Sally Fitzgibbons unveils BRP’s latest watercraft, the Sea-Doo Spark PWC, at an exclusive event in Sydney.

November 16-17, 2013 – Fans and spectators of the P1 AquaX event in St. Cloud, Florida see the Sea-Doo Spark on Display.

January 2, 2014 – The Sea-Doo Spark makes its boat show debut at the New York and Houston international Boat Shows.

2014 NMMA Innovation award winning Sea-Doo Spark

2014 NMMA Innovation award-winning Sea-Doo Spark

February 13, 2014 – The BWI (Boating Writers International) present BRP with the NMMA Innovation award for the Sea-Doo Spark, the sixth for BRP in six years.

March 16, 2014 – The Sea-Doo Events Team begins the #SPARKSOMEFUN Miami Take Over with various Sea-Doo Spark activities in South Florida leading up to the SPARKSOMEFUN Deadmau5 concert.

March 23, 2014 – A week-long of Sea-Doo activities in Miami, Florida culminate with a SPARKSOMEFUN concert with performance artist David Garilbaldi and EDM producer Deadmau5 at South Beach’s Fountainblue resort.

March 24, 2014 – Deadmau5 and Vanilla Ice go have fun riding the Sea-Doo Spark watercraft near downtown Miami, Florida.

DSC00783April  4, 2014 – The Sea-Doo #SPARKSOMEFUN Test Ride Tour begins its 33 stop, four-month, North American tour in Pompano Beach, Florida.

April 30, 2014 – The Sea-Doo Spark receives the Edison Award silver medal for innovation in San Francisco, California.

May 1, 2014 – Boating Industry named the Sea-Doo Spark one of their Best New Products for 2014.

May 3, 2014 – YouTube video producer Devin Supertramp shots his, “Skateboarding on Water” Wakeskate video with the NIKE wakeskate team behind the Sea-Doo Spark. The video has been viewed over one million times.

July 10, 2014 – The Sea-Doo Spark wins the prestigious Red Dot Award for product design.

July, 2014 – The Sea-Doo Spark proves to be the star of the summer as young families  search the BRP dealer network for the Spark of their choice.

September 15, 2014 – The 2015 Sea-Doo line of watercraft is launched to the public.

DCIM100MEDIA

There were thousands more highlights for the Sea-Doo Spark in its first year and most of those included the fun had by the thousands of owners who joined the Sea-Doo family by purchasing the most accessible watercraft on the market, the Sea-Doo Spark. You can join the trend setters by pre-ordering you Sea-Doo Spark, or any of the other models of the Sea-Doo watercraft family by simply clicking SPARKSOMEFUN!

 

 

 

 

 

 

 

Sea-Doo RXP-X 260 – Designing The Ultimate Performance Watercraft

02 Wednesday Jul 2014

Posted by Sea-Doo OnBoard Editor in Technologies, Uncategorized, X-TEAM Profile

≈ 1 Comment

Tags

advanced design, behind the design, best sea-doo, better, brp design, design, fast, fun, fzr, fzs, horsepower, innovation, inspiration, jetski, performance, pwc, racing, red dot award, rxpx, Sea-Doo, supercharged, tight turning, ultra, watercraft, x-series, x-team.

Sea-Doo RXP-X 260 – the Future of Design and Functionality

When the word “design” is discussed in the recreational products industry BRP is usually one of the first companies mentioned in the discussion. BRP’s advanced concepts and innovation team is world renown for shaping the future of recreational vehicles and has been doing this in the personal watercraft industry for over 25 years. The Sea-Doo watercraft line has set the standard in visual appeal and functionality for the past three decades and never has that been truer than in 2014.

The word ‘design’ is generally used to describe how something looks but it is much more than that. Design also describes how things fit and move together. In the realm of vehicles, ergonomics play a significant role in what defines a good design or a not so good design. This is where BRP’s design and innovation teams excel, melding function with fashion to the tune of countless design and innovation awards and hundreds of thousands of happy Sea-Doo owners.

The Sea-Doo line-up includes 16 models, one to fit every watersport enthusiasts’ needs in delivering ultimate fun on the water. Five segments including Rec Lite, Recreation, Tow Sports, Luxury and Performance help define the Sea-Doo model mix. With every big family there is always the ‘athlete’, the chiseled body of muscle, fleet of foot, and always the one you want on your team. In the Sea-Doo watercraft family the star athlete is the Sea-Doo RXP-X 260.

2014 Sea-Doo RXP-X 260

2014 Sea-Doo RXP-X 260

The Sea-Doo RXP-X 260 is the family member with a trophy case full of first place hardware. The Sea-Doo RXP-X is the epitome of high-performance on the water with a powerful high-output supercharged engine pushing the watercraft from 0-30 mph in approximately two seconds but what really makes it stand out from the crowd is that it looks fast sitting still.

When the BRP design team decides to develop a new vehicle they define the personality of that vehicle and research hundreds of other products to gain inspiration. The team looks at animals, cars, airplanes, but also consumer products such as shoes, watches, and electronics. Some of the more notable inspirations for the RXP-X were stealth fighter jets and sharks.

The Intricate 'flowing facet' design gives the RXP-X a distinctly exclusive visual appeal.

The Intricate ‘flowing facet’ design gives the RXP-X a distinctly exclusive visual appeal.

The design philosophy for all curent Sea-Doo watercraft is referred to as ‘flowing facet’ design. This direction utilizes flat surfaces joined together to create a collective shape that flows from bow to stern. The Sea-Doo RXP-X integrates a much more complex collection of surfaces than the GTI family for instance to capture the true advanced design of a performance machine and to provide the ominous visual presence of the watercraft with greater detail.

The shape itself resembles a bull, with a powerful, muscular front half with a more sleek middle section and rear half. The RXP-X’s stance is that of a bull ready to charge. Every level of detail of the RXP-X exudes exclusivity. Some of these exclusive design details include; the transparent hood brow with RXP-X emblem underneath, dual air scoops and the mesh side accents among many more. The visual dynamics earned the Sea-Doo RXP-X the coveted Red Dot Design award among many other distinctions but as mentioned earlier, on a recreational vehicle, fashion has to equally meld with function.

Perhaps the most innovative design element of the Sea-Doo RXP-X 260 is the one you can’t see when on the water, the T3 hull. The T3 hull stands for tight-turning and outstanding tracking through chop. The design includes three distinctive elements that provide handling closer to a high performance street bike than a traditional watercraft.

Exclusive T3 Hull

Exclusive T3 Hull

The hull running surface is a bi-level or multi-staged design with a center pad that drops down roughly 2-inches from the main surface to provide a narrower running pad to cut through chop better while holding its line. The second level provides more lateral surface area aiding in low speed stability. The outside side chines are ‘soft’ or curved rather than ‘hard’ chines with defined angles found on all other sit-down models. The soft chine allows the watercraft to be leaned over further to corner tighter and reduce lateral stress on the driver. The third main design difference of the T3 hull is the aggressive, deep-V keel of the bow with integrated spray deflection elements that provides precise cornering and also minimize bow lowering during heavy deceleration.

The Sea-Doo RXP-X T3 hull provides a very different handling experience that calls for a different manner for the rider to connect to the watercraft and this is why the Ergolock system was developed in unison. The challenge with modern performance watercraft is how to maximize the performance from a rider perspective, how can the rider access the true potential of the watercraft for an extended period of time? Most performance watercraft place a tremendous strain on the rider’s upper body as most competitive models have relatively large, wide seats placing most of the strain on the upper body causing rapid fatigue.

The angled footwell and narrow seat of the Ergolock system.

The angled footwell and narrow seat of the Ergolock system.

The Sea-Doo Ergolock system moves the rider forward of the engine allowing a narrower seat to be utilized with an integrated cushioned flair in the seat over the riders knees and combined with an inward angled footwell, that naturally cambers the rider’s knees into the seat allowing the rider to utilize the strongest muscles in the body to help hold on better during tight turning. Combined with the AES (Adjustable Ergonomic Steering) system the rider can tap into the true performance potential of the Sea-Doo RXP-X staying on the power longer into turns and earlier coming out with less fatigue.

The Sea-Doo RXP-X 260 is the most advanced performance watercraft on the water setting the benchmark in melding fashion and function. The striking flowing facet design provides the detailed look demanded by go fast enthusiasts while the T3 hull and Ergolock system help the rider reach his goals and the RXP-X’s true performance potential. The RXP-X 260 continues the Sea-Doo heritage of setting new benchmarks in design and functionality and is the ultimate performance watercraft.

DID YOU KNOW? Ideas to Innovation – the BRP way

10 Tuesday Sep 2013

Posted by Sea-Doo OnBoard Editor in Sea-Doo Lifestyle

≈ Leave a comment

Tags

brp ideas, brp innovation, GTR 215, ideas, innovation, jetski, jetskis, new products, performance boats, review, Sea-Doo, sea-doo gtr 215, seadoo, seadoo jetski, seadoo jetskis, seadoo waverunner, waverunner

Screen Shot 2013-09-08 at 11.16.19 PM

BRP listens to people. BRP listens to what powersports enthusiasts think about their current products, including Sea-Doo watercraft, and what those enthusiasts want to see for future products. BRP is world renown for innovative design but it is important to realize that BRP doesn’t develop new designs simply for the sake of change. The new designs and new products BRP develops are based off of consumer desires and every innovation has a purpose.

The BRP Advanced Concepts team helps shape the future of recreational products.  It does so by listening to consumers and enthusiasts; listening to what is important to them and what moves them. What “moves” them in every way, meaning both physically and emotionally. Sea-Doo watercraft make good days great, no matter what the hull, no matter what the engine, no matter what the color. Simply riding a Sea-Doo watercraft provides an enjoyable experience.

Watercraft riders want comfort; BRP develop the first intelligent suspension. Watercraft riders want more control around the dock; Sea-Doo develop intelligent brake & reverse.

Watercraft riders want to wakeboard; the team develop intelligent throttle control with ski mode.

Watercraft riders want to turn tighter; engineers develop Ergolock and the T3 hull.

All innovative technologies, but all based off of consumer desires.

On September 15th at 8PM, the 2014 Sea-Doo watercraft lineup will be launched and again the world will see how BRP innovates by listening to people.

25 YEARS OF THE MODERN SEA-DOO: THE 25 DAY COUNTDOWN TO 2013

31 Friday Aug 2012

Posted by Sea-Doo OnBoard Editor in Behind the scenes

≈ Leave a comment

Tags

1988, 2013, 25, 5801, 580cc, advance, countdown, Facebook, first, fun, history, innovation, launch, leader, line, modern, new, Sea-Doo, watercraft, year

In 1988 two young men brought to market a product they knew in their hearts would create an entirely new product segment that would change the recreational products industry forever. These two men were the sons of two men who attempted to do the same thing 20-years prior, but proved to be ahead of their time. In 1988 it was the right time for Pierre Beaudoin (who is now CEO of Bombardier Inc and son of Bombardier and BRP chairmen of the board, Laurant Beaudoin) and Denys LaPointe (who is now Vice President of BRP product design and innovation and son of Sam LaPointe) to launch the modern Sea-Doo watercraft.

Pierre Beaudoin with the first modern Sea-
Doo watercraft coming off of the Valcourt, Quebec production line.

The 1988 Sea-Doo 5801 model changed what a watercraft was and could do. It was the first two-passenger watercraft with a V-Hull (thus the V-Shape of the logo between the ‘A’ and the ‘D’) rotary-valve engine producing a class leading 55 hp, and capable of cutting through chop and physically capable of pulling a skier (legally, you must now utilize a three-seaters to tow). The 1988 Sea-Doo gave birth to an industry with huge potential and gave Ski-Doo snowmobile dealers a product to market when it wasn’t snowing.

A lot has changed over the past 25 years for the modern Sea-Doo watercraft with technological advances outpacing nearly every other motorized product in the world.  As a result of these advances and focus on on-water performance, fun, and safety, well over 1.2 million people have bought and enjoyed Sea-Doo watercraft with their families and friends.  BRP has been the market share leader in the watercraft industry for 19 of those 26 years and this stems from the passion Bombardier and now BRP puts into every product. Jose Boisjoli (the current President and CEO of BRP) leads the company with the mantra, “product is king” and no where has that proven more true than with the modern Sea-Doo watercraft.

Over the next 25 days BRP will celebrate the past 25 years of the modern Sea-Doo on the Sea-Doo Facebook fan page highlighting each model year leading to the launch of the 2013 line of Sea-Doo on September 24, 2012.

 

BRP GATHERS INTERNATIONAL DESIGN AWARDS AND RECOGNITION

06 Friday Jul 2012

Posted by Sea-Doo OnBoard Editor in Media Reviews

≈ 7 Comments

Tags

award, best, brp, design, f1, gti, innovation, innovations, red dot, rxp-x, Sea-Doo, trophies, watercraft, win

Valcourt, Québec  – For a decade, BRP’s design and innovation (D&I) team has consistently won design awards from globally recognised design institutions. This year the company received two red dot awards and three Good Design awards.

The Red Dot Design Awards is a prestigious international design competition based in Germany. More than 1,800 manufacturers and designers from 58 countries submitted a total of 4,515 product designs to this year’s competition. BRP’s Can-Am Outlander ATV and Sea-Doo RXP-X won in the transportation category. These awards bring BRP’s total to 14 Red Dot awards since 2005.

The historic Good Design awards, the oldest and most important award program worldwide, are hosted by the Chicago Athenaeum: Museum of Architecture and Design and the European Centre for Architecture Art Design and Urban Studies. Thousands of manufacturers from 38 countries submitted their products. BRP took home three Good Design awards this year for the Sea-Doo GTI 130 PWC, the Can-Am Commander side-by-side vehicle and the Ski-Doo Skandic Tundra LT ACE 600 snowmobile. These wins now brig BRP’s total to six Good Design awards.

To add to this recognition, the D&I team designed and developed, for the second year in a row, the F1 Grand Prix du Canada trophies. BRP’s design team was selected last year to develop the model.

“Our products are renowned worldwide for their design and innovation,” said Denys Lapointe, executive vice-president, Design & Innovation. “Our group has garnered more than 35 international design awards. Being recognised by the International design community brings an enormous amount of pride to all designers at BRP”.

Subscribe

  • Entries (RSS)
  • Comments (RSS)

Archives

  • June 2018
  • April 2018
  • March 2018
  • February 2018
  • November 2017
  • October 2017
  • April 2017
  • October 2016
  • September 2016
  • August 2016
  • June 2016
  • May 2016
  • April 2016
  • March 2016
  • February 2016
  • January 2016
  • December 2015
  • November 2015
  • October 2015
  • September 2015
  • August 2015
  • July 2015
  • June 2015
  • May 2015
  • April 2015
  • March 2015
  • February 2015
  • January 2015
  • December 2014
  • November 2014
  • October 2014
  • September 2014
  • August 2014
  • July 2014
  • June 2014
  • May 2014
  • April 2014
  • March 2014
  • February 2014
  • January 2014
  • December 2013
  • November 2013
  • October 2013
  • September 2013
  • August 2013
  • July 2013
  • June 2013
  • May 2013
  • April 2013
  • March 2013
  • February 2013
  • January 2013
  • December 2012
  • November 2012
  • October 2012
  • September 2012
  • August 2012
  • July 2012
  • June 2012
  • May 2012
  • April 2012
  • March 2012
  • February 2012
  • January 2012
  • December 2011
  • November 2011
  • October 2011
  • September 2011
  • August 2011
  • July 2011
  • June 2011

Categories

  • "How-To" Series
  • 2012 Club BRP Coverage
  • 2017 Sea-Doo Watercraft
  • 2018 Sea-Doo Watercraft
  • Behind the scenes
  • Contest Rules
  • Doctor Doo
  • Events
  • Media Reviews
  • MUST HAVE OF THE WEEK
  • Questions of the Month
  • Sea-Doo Clean Sea
  • Sea-Doo Lifestyle
  • She-Doo
  • Technologies
  • The Intrepid Cottager
  • Ultimate Sea-Doo Fan
  • Uncategorized
  • Where to Ride
  • X-TEAM Profile

Meta

  • Register
  • Log in

Blog at WordPress.com.

Cancel