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BRP FOCUS ON FUN, AFFORDABILITY AND PERFORMANCE WITH INTRODUCTION OF 2017 SEA-DOO WATERCRAFT MODELS

14 Wednesday Sep 2016

Posted by in 2017 Sea-Doo Watercraft, Uncategorized

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Orlando, FL., August 16, 2016 – BRP (TSX: DOO) continues to expand and improve its industry-leading watercraft lineup with the introduction of new Sea-Doo models and a new Rotax Advanced Combustion Efficiency (ACE) power plant. The 2017 Sea-Doo line introduces a new way to play with the Sea-Doo SPARK TRIXX, an unbeatable price-point with new GTS/GTI models and more performance in the mid-range with a GTR-X 230 powered by a new Rotax 1500 HO ACE engine.

2017 Sea-Doo Lineup

2017 Sea-Doo Lineup

 

“The Sea-Doo watercraft line has never been stronger,” said Anne Bélec, SVP Global Brand, Communications and PAC at BRP. “By offering new models that continue to focus on rider needs such as affordability and efficiency, and of course fun, more people can find the right model for them and make the dream of owning a Sea-Doo watercraft a reality.”

The SPARK TRIXX model is the Sea-Doo watercraft that changes the game, and invents new ones, with features that leverage the light and nimble handling of the SPARK model to offer new ways to play on the water. The 2017 SPARK TRIXX model comes equipped with numerous innovations including handlebar with adjustable riser, step wedges and extended-range Variable Trim System (VTS), all of which help riders perform tricks like a pro.

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2017 Sea-Doo SPARK TRIXX

2017 Sea-Doo GTS and GTI models are the lightest, most fuel-efficient and offer the greatest value of any full-size watercraft on the market. Each features a compact and efficient Rotax 900 HO ACE engine and lightweight and tough Polytec hull material, which has proven its performance and durability throughout the past three years in the industry’s best-selling model, the Sea-Doo SPARK watercraft.

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2017 Sea-Doo GTI SE

 

Also new to the Sea-Doo lineup for 2017 is our Rotax 1500 HO ACE engine. Thanks to its ACE design, the 1500 HO ACE offers more mid-range performance, produces 15 more horsepower than the previous generation and is optimized for regular fuel instead of premium gas. This new engine also features a low-maintenance supercharger. The Rotax 1500 HO ACE powers the 2017 Sea-Doo GTR-X 230, as well as the GTR 230, WAKE PRO 230 and GTX Limited 230 models.

The Sea-Doo GTR-X 230 watercraft extends the brand’s X-package offering to a new model and includes the exclusive Ergolock system, which allows riders to better connect to the machine during riding.

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2017 GTR 230 (left) and GTR-X 230 (right).

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2017 WAKE Pro 230

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2017 GTX Limited 230

With the widest selection of models in the industry, BRP offers the right Sea-Doo watercraft model to fit any watersports enthusiast’s desires, at a price that makes it possible for more to live the Sea-Doo life.

Follow Sea-Doo and the #SEADOOLIFE on Facebook , Instagram and Twitter.

For a complete view of the 2017 Sea-Doo watercraft line and to find authorized Sea-Doo watercraft dealers, visit Sea-Doo.com.

About BRP
BRP (TSX: DOO) is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles and propulsion systems. Its portfolio includes Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft, Can-Am all-terrain and side-by-side vehicles, Can-Am Spyder roadsters, Evinrude and Rotax marine propulsion systems as well as Rotax engines for karts, motorcycles and recreational aircraft. BRP supports its line of products with a dedicated parts, accessories and clothing business. With annual sales of over CA$3.8 billion from over 100 countries, the Company employs approximately 7,900 people worldwide.

On Twitter: @BRPnews
Ski-Doo, Lynx, Sea-Doo, Evinrude, Rotax, Can-Am, SPARK, TRIXX GTI, GTR, WAKE, ACE, iBR, Ergolock and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. GTX is used under license of Castrol Ltd. Inc. All other trademarks are the property of their respective owners.

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For more information:
Tim McKercher
Sea-Doo Competition and Media Relations
Tel: +1.321.409.0519
tim@look-marketing.com

Magali Valence
BRP Corporate Communications
Tel: +1.450.521.9944
magali.valence@brp.com

The Sea-Doo X-TEAM Prepares for the 2014 Racing Season

04 Tuesday Feb 2014

Posted by in X-TEAM Profile

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BRP’s Sea-Doo X-TEAM racers are preparing to follow the most successful World Finals efforts in the history of the IJSBA World Finals with on boxing new 2014 Sea-Doo RXP-X 260 watercraft. BRP continues to lead the industry in racing support with the Sea-Doo X-TEAM Bounty racer contingency program and Sea-Doo X-TEAM race promoter support program ensuring racers have events to compete. Following a dominating 2013 season world-wide, the long list of who’s-who of racing champions is looking forward to challenging for 2014 titles aboard the most popular performance watercraft on the market, the Sea-Doo RXP-X.

bushThe 2014 season has already started off strong for Sea-Doo X-TEAM riders James Bushell and James Masterton have already collected prestigious wins.  Bushell collect his third consecutive double-double world championship effort aboard his 158/performance/Sea-Doo Centre backed RXP-X and for that was voted Pro Rider Magazine’s Best Runabout Racer of the Year. The popular UK rider is poised to again challenge for the most prestigious championships around the world.

James Masterton

James Masterton

Masterton rode his Sydney Sea-Doo Performance RXP-X to his second consecutive King of the River race in Australia this past weekend and is putting together a championship bound effort for 2014. The two James join current Pro Open World Champion, Jared Moore in efforts to keep the podium Sea-Doo rider filled along with a long list of Sea-Doo RXP-X mounted riders around the world.

Mohammed Al Baz^*
Yousef Alabdulrazz*
Aero Aswar*
Michael Bellamy
Khalifa Belelah
Dawna Beresford
Jean Baptiste Botti*
Shante Bukes^
Khaled Burabee*
Mohammad Burbayea*
James Bushell^^*
Claude Clayton
Jeff Dyckowski
Kylie Ellmers*
Cameron Frame
Trey Frame
Kasza Gyorgy^
Cody Hawkins*
Erminio Iantosca
Andrey Iakovlev
Rick Kantola
Chaowalt Kuajaroon^
Eric Lagopoulos
Mario Lamy
Veerapong Maneechom*
James Masterton
Chokuthit Molee
Jared Moore^*
Supalak Ninnoparai*
Cory Rarick
Tammy Rarick
Jason Russo
Oumoeut Saly^
Lucas Selp
Teera Settura
Masaharu Takenoshita*
Nopphadon Supmuensean*
Kevin Wassum
Angela Vacchino
Brent Venderley
Chalempoj Viriyahphan*

^ World Champion * World Finals Podium

When the world wants to win, the world rides Sea-Doo watercraft. 

All of these riders will have an almost unfair advantage by riding the new Sea-Doo RXP-X watercraft.

The 2014 Sea-Doo RXP-X 260 model is the ideal watercraft for closed course racers and performance enthusiasts. It continues to build its performance legacy with a new Viper Red color, ominous visual appeal, ingenious hull design and ergonomics that allow riders to realize 100% of their riding potential. The T3 hull design allows the RXP-X 260 model to aggressively lean into corners and penetrate chop better than any of its two-seater counterparts. T3 stands for “tight-turning t-hull” and uses an advanced, dual surface hull design with a unique combination of soft and hard chines, dual axis adjustable rear sponsons and performance trim tabs. This allows the rider to lean further into corners, turning tighter and faster, leaving the competition’s two-seaters in its wake.

The revolutionary Ergolock system integrates a narrowing, body-molded racing seat, Adjustable Ergonomic Steering (A.E.S.) system and angled footwell wedges, all complementing the lean-in characteristics. With the A.E.S. system, the rider can adjust the handlebar width and grip angle for a perfect upper body connection. The unique RXP-X 260 seat form-fits the rider’s legs, alleviating upper body strain in hard turns, using the leg muscles to lock the rider into the machine, and ultimately the water, better than any other two-seater.

BRP’s Intelligent Brake and Reverse (iBR) and Intelligent Throttle Control (iTC) systems complete the picture and make the 2014 RXP-X 260 the most feature- and technology-rich two-seater in high-performance watercraft history.

The 2014 Sea-Doo X-TEAM Bounty racer contingency program will be announced in the coming weeks with bigger payouts and bonuses.

X-TEAM RACER and Sea-Doo Ultimate Fan, Kevin Wassum, only trusts the ultimate Sea-Doo X-Team gear when racing

09 Wednesday Oct 2013

Posted by in MUST HAVE OF THE WEEK, Sea-Doo Lifestyle

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Kevin Wassum Racing P Aqua X

Kevin Wassum racing in the inaugural U.S. P Aqua X Stock race.

Sea-Doo Performance enthusiasts live for the latest and greatest technologies on the water. They want to have the best equipment, the best gear, and head to the water for a real adrenaline rush! They expect the elements that support their passion to be as functional as they are fashionable.

These Sea-Doo Performance enthusiasts fall into the realm of the X-Team, BRP’s designated performance brand for the special, no holds barred, extreme riders. These riders put a premium on power, handling and top-end performance and need riding gear to match these demands. The X-Team riders push their physical and mental abilities to extract every shred of performance from their Sea-Doo watercraft.

When a rider demands the most from their watercraft and themselves the riding gear can make the difference in comfort and performance. That’s why the Sea-Doo X-Team gear is developed in conjunction with the product development to ensure complete rider/watercraft integration.  As with any athlete the initial focus should be on the core.Mens performance X Team Wet Suit

Kevin Wassum is one of these Sea-Doo Performance enthusiasts. He is a Sea-Doo fan, but not any fan; he won the “Ultimate Sea-Doo Fan” contest in 2011 and     has since become a performance fan, having entered his first watercraft racing event this summer. He is a fit rider and wears the Sea-Doo Performance X-Team Combo Suit and Force Pullover PFD. Wassum tells us why this is the right suit for the performance enthusiasts.

“When it comes to rough water riding, I prefer the sleeveless style over the traditional long sleeve one piece and “shorty” wetsuits for a few reasons; the sleeveless wetsuit provides your legs with full coverage and protection from chaffing during choppy conditions. It’s less restrictive and easier to pull on and take off than a one-piece wetsuit because of the material and construction. The sleeveless style also allows a rider to choose between riding with the jacket or without to stay warm during cooler weather or cooler during warm weather. So you get the best of everything, nice fit, comfort when it’s warm out, and warmth when it’s cold out. It also protects from spray when riding all out in a crowd or heavy surf.”

Force PFD thumbWassum also rides with the Sea-Doo Force Pullover PFD and had this to say about his experience with this piece of gear. “It’s got everything you can ask for in a PFD including a nice snug fit, good padding in the chest and back without the feeling of being overly bulky, solid lanyard hook, race approved safety buckles, and a side entry fit that helps prevent the PFD from coming off if you go swimming, if you know what I mean.”booties

The wetsuit and PFD cover the core but how about the connection points between rider and watercraft? Having maximum foot traction is crucial to proper body position to extract maximum performance from the rider’s lower body. The Sea-Doo Booties are designed for the watery playing field, come with a neoprene sock for comfort and provide maximum traction. The boots also feature mesh panels and perforated sole for water evacuation and one-handed lace system to minimize weight and offer quick cinching when on the go.

Keeping a grip on the controls is arguably the most important physical aspect of performance riding and the Sea-Doo glovesVehicle Gloves are designed to keep the rider connected. The Sea-Doo Vehicle Gloves are available in both full-finger and shorty options dependent on personal preference. The neoprene vehicle gloves feature Spandex finger gussets for comfort and protection. The rubberized Pro-Grip on the thumb and palm provides superior grip when calling on the Rotax 4-TEC Supercharged power.

Keeping your eyes on the prize is very important in performance riding as spray and other air born debris, such as insects, can slow2013 Sea-Doo Riding Goggles your fun down quickly. The Sea-Doo Riding Goggles offer the best eye protection with its hypoallergenic silicone seal. They keep out the water and offer the finest anti-fog solution keeping the riders vision of the horizon clear. Perhaps the most innovative element of the ridding goggles is the goggle-to-PFD attachment lanyard that connects them to the PFDs. Now riders don’t have to worry about loosing their eye protection when riding all out.

Wassum provides a final word: “I really like the X-Team Combo Suit and Force PFD, it matches with the rest of the Sea-Doo X-Team gear as well as my RXP-X itself.  So, you’ve got the perfect fit, and with all matching gear, you’ve also got the perfect look.”

X-Team riders or weekend performance enthusiasts, Sea-Doo has the best equipment and gear to ensure you have the ultimate experience in comfort and style!

All of the Sea-Doo performance gear can be purchased through the Sea-Doo online store and at your local dealer.

BRP CONTINUES TO LEAD THE INDUSTRY IN THE LUXURY SEGMENT WITH 2014 SEA-DOO GTX WATERCRAFT

23 Monday Sep 2013

Posted by in Sea-Doo Lifestyle, Technologies

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2014 SEA-DOO GTX LIMITED 215-Action4

BRP pioneered the concept of the luxury watercraft and the Sea-Doo GTX models continues to set the standard for the riders looking for ”the best of the best”.  BRP’s Sea-Doo GTX Luxury lineup is built for the watercraft customer looking for the highest level of luxury, comfort and technologies for optimum convenience and style on the water. These luxurious touring watercraft provide ideal performance on any water, excel on long rides and are built to handle rough water. Debuting in 2014 is the Sea-Doo GTX Limited 215 watercraft, a powerful non-suspended model that completes the Luxury segment.

BRP’s Sea-Doo GTX watercraft lineup is the industry leader in Luxury watercraft and satisfies the need for exclusivity and elegance. BRP continues to set the benchmark in premium styling, plush comfort, functionality, performance, and reliability. All Sea-Doo GTX models include the world’s only on-water braking system, Intelligent Brake and Reverse (iBR), as well as Intelligent Throttle Control (iTC), delivering greater riding comfort, convenience and control than any other watercraft on the market for touring enthusiasts. The GTX segment includes the exclusive S3 hull (Stepped, Stable, Strong) that provides better wave penetration for a more stable ride. The GTX segment also offers Sea-Doo exclusive suspension options for maximum comfort.

2014 SEA-DOO GTX 155_STUDIO Profile

2014 Sea-Doo GTX 155 / GTX S 155

The 2014 GTX 155 model is the most affordable way to get into the Luxury segment with great style, features and price. The GTX 155 watercraft is ideal for riders who crave luxury while looking for a non-supercharged Rotax engine package with great fuel economy and overall affordability. The GTX 155 model features iBR, iTC with ECO mode, Cruise control / Slow modes, fuel consumption display, VTS, plush custom touring seat, hinged seat, tilt steering with digital infocentre, fold-down reboarding step, large glove box and watertight removable storage bin. The 2014 Sea-Doo GTX is sure to capture the affluent boater’s eye with all-new Alloy Orange coloration.

Customers looking for extra comfort at an entry-level price in the Luxury category can choose the GTX S 155 model which features S suspension with 5.5 inches (14 cm) of travel tuned for optimal comfort with manual adjustments to ensure a smooth ride in a variety of conditions, riding alone or with passengers.

2014 SEA-DOO GTX LIMITED 215 STUDIO-Frontquarter

2014 Sea-Doo GTX Limited 215

New for 2014 is the Sea-Doo GTX Limited 215 watercraft. The GTX Limited 215 watercraft is the most powerful, non-suspended Sea-Doo model in the luxury segment. This premium watercraft is ideal for riders who crave luxury and are seeking a watercraft that is a step up from competitive luxury models in comfort, features and performance. The GTX Limited 215 model features the same equipment as the GTX 155 model and adds the Limited package features: depth finder, Speed Ties, high-performance VTS, custom cover, removable dry storage bag, safety kit and glove box organizer. It is available in premium Anthracite Grey coloration.

2014 SEA-DOO GTX LIMITED iS 260_STUDIO_Profile 2014 Sea-Doo GTX Limited iS 260

Refined watercraft buyers who have the highest expectations in terms of luxury, power, comfort and convenience will delight in the fully loaded Sea-Doo GTX Limited iS 260 watercraft.  This model sets the luxury performance benchmark; it’s simply the crème de la crème. The GTX Limited iS 260 model offers the same equipment as the GTX Limited 215 watercraft and has the same premium Anthracite Grey coloration. It is also the only watercraft with Intelligent Suspension (iS), this exclusive feature is part of the Sea-Doo iControl system for the smoothest ride possible in choppy conditions thanks to the auto calibrating, full rider suspension. The GTX Limited iS 260 model is the ultimate in touring comfort, power and convenience on the water. Powered by its Rotax supercharged High Output engine, the Sea‑Doo GTX Limited iS 260 offers premium performance and an array of luxury features to make this watercraft the most fully equipped watercraft in the industry. 

BRP OFFERS ADVANCED TECHNOLOGY, VERSATILITY AND ROOM TO DO MORE IN THE AWARD-WINNING GTI SEGMENT OF SEA-DOO WATERCRAFT

19 Thursday Sep 2013

Posted by in Sea-Doo Lifestyle, Technologies

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2014 SEA-DOO GTI LIMITED 155_ACTION2BRP’s Sea-Doo GTI watercraft lineup features a watercraft for every rider experience level, riding style and personal preference. From the entry-level GTS 130 model, to the accessory-rich GTI Limited 155 model, the GTI segment includes features and technology sure to inspire any level of recreational rider.

The three-time “Ski of the Year” winning GTI segment leads the marine industry, with a class-leading list of standard features and ride quality, offering riders more control with a nimble and forgiving hull, that works in conjunction with the industry-exclusive Intelligent Brake and Reverse (iBR) system1. Starting in neutral, the iBR system allows effortless, hands-on-the-handlebars maneuvering at docks providing more control than any other watercraft.

BRP’s Sea-Doo GTI watercraft are larger than Sea-Doo Spark models, offer a fun, forgiving and nimble riding experience with a hull design that offers more stability and more room for up to three passengers. The GTI platform also provides a class-leading 30.8 US gallons (116.6 litres) of storage space and best-in-class fuel economy with BRP’s ECO Mode available on all models. ECO Mode increases fuel economy by up to 46%2, so riders spend extra time, not extra money, on the water.

The Sea-Doo Recreation segment conveys BRP’s advanced design philosophies through contemporary flowing facet styling and standout coloration. The GTI platform also incorporates many ergonomic features designed for greater comfort. BRP’s exclusive inward-angled footwell floors keep the rider’s lower legs/feet in-line reducing ankle fatigue. A plush seat provides a narrow distance between the rider’s knees while sitting or standing and an extended rear platform gives the GTI more space for a quick dip in the water and reboarding.

2014 Sea-Doo GTS 1302014 SEA-DOO GTS 130 RENTAL_STUDIO-PROFILE

BRP’s 2014 Sea-Doo GTS 130 model is a fun and versatile affordable watercraft that comes with standard features usually found on higher-priced models, such as: Intelligent Throttle Control (iTC) technology with Sport, Touring and ECO Modes, allowing riders to choose between three level of power, Off Throttle Assisted Steering (O.T.A.S.), Sea-Doo Learning Key and Digitally Encoded Security System (D.E.S.S), Closed Loop Cooling System (CLCS) and rear-view mirrors. The GTS 130 model is available in Lucky Green and is powered by the reliable naturally aspirated Rotax 4-TEC marine engine that makes it nimble yet powerful while remaining fuel-efficient.

2014 SEA-DOO GTI 130_STUDIO-QUARTER-GREEN

2014 Sea-Doo GTI 130

BRP’s Sea-Doo GTI 130 model provides greater peace of mind for watercraft riders and their families with the iBR system for an added level of maneuverability. The Sea-Doo GTI 130 model was chosen as “Ski of the Year” in 2013 by PWCToday.com for offering “the best combination of features, power and handling” and “its price allows the widest possible audience to get in on all of the fun.” In 2014, it is available in Black & White and Lucky Green colorations.

2014 SEA-DOO GTI SE_STUDIO-FRONTQUARTER-ORANGE

2014 Sea-Doo GTI SE 130/155

With BRP’s 2014 Sea-Doo GTI SE 130/155 models, fun and peace of mind for the whole family has never been easier. North America’s best-selling family watercraft3 adds a plush touring seat with extra lumbar support for driver and passenger, a fold-down reboarding step and the Variable Trim System (VTS), allowing riders to adjust the attitude of the watercraft according to rider preferences and water conditions. The GTI SE model comes in two different engine configurations; the GTI SE 130 & 155 models are available in the Black & Sunshine coloration, the GTI SE 130 watercraft adds a Lucky Green color option.

2014 SEA-DOO GTI LIMITED 155_STUDIO-PROFILE

2014 Sea-Doo GTI Limited 155

BRP’s Sea-Doo GTI Limited 155 model is a striking, fully equipped watercraft available in Anthracite Grey. The GTI Limited 155 model is loaded with premium features and accessories that offer increased comfort. It comes with everything included in the GTI SE 130/155 model, plus a ski tow eye and the high-performance VTS with a toggle switch on the handlebar allowing riders to fine-tune handling thanks to pre-set positions available right at their fingertips. The Limited package also includes exclusive features such as a custom cover, a removable dry storage bag, a safety kit and additional gauge functions, such as Cruise Control / Slow mode, altitude indicator and time / distance to empty.

PERSONALIZE YOUR SEA-DOO SPARK WITH A SEA-DOO ATTITUDE GRAPHIC KIT

18 Wednesday Sep 2013

Posted by in MUST HAVE OF THE WEEK, Sea-Doo Lifestyle

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Torn-Magenta

Shred those waves in Sea-Doo attitude with a personalized Sea-Doo Attitude Graphic Kit for your Sea-Doo Spark watercraft.  These exclusive wraps can be adhered to make Sea-Doo Spark watercraft stand out from the crowd as well as express personal style.

Choose from 11 different Attitude Graphic Kits available in three degrees of customization – light, medium or fully wrapped.  There are multiple color options available for a total of 60 different combinations.  The digital print designs are UV resistant and are designed to bond to ‘hard-to-stick’ and low energy surfaces.

Here are a few examples of the Attitude Graphic kits available for the Sea-Doo Spark watercraft.

CubismDream-Orange RacingNumber-Gray-White BlackSea-White FarOut-Gray

Custom wraps are available by visiting www.scsseadoographics.com.

BRP LAUNCHES NEW SEA-DOO WATERCRAFT SEGMENT DESTINED TO TRANSFORM THE WATERCRAFT INDUSTRY

16 Monday Sep 2013

Posted by in Sea-Doo Lifestyle, Technologies

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Spark Family_22984_MY14

BRP launches the all-new Sea-Doo Spark watercraft, creating a new category destined to re-“spark” the industry. The 2014 Sea-Doo Spark model is an entry-level watercraft that is fun, accessible, lightweight, easy-to-ride and affordable. The Sea-Doo Spark watercraft will make the dream of fun on the water possible now for young families. It joins the industry’s best lineup, including new eye-catching colors and the new Sea-Doo GTX Limited 215 watercraft, to deliver fun, affordability, peace of mind and the most technologically advanced watercraft on the market.

The Sea-Doo Spark will make owning a watercraft easier than ever before.

BRP continues the legacy of paradigm shifting the watercraft industry with the most accessible watercraft on the market: the 2014 Sea-Doo Spark watercraft. The Sea-Doo Spark model costs close to 40% less than the closest model1 and is the most fuel-efficient watercraft in the industry2. The Sea-Doo Spark watercraft is compact, designed with an all-new Exoskel architecture consisting of a lightweight durable Polytec material, making it easy to maneuver and extremely playful. Its lightweight also makes it easy to tow. Two Sea-Doo Spark watercraft and a Sea-Doo Spark Move II trailer weigh less than 1,500 lbs. (680 kg), making it easy to tow behind many popular compact sedans.

The Sea-Doo Spark watercraft is a blast to ride thanks to its power-to-weight ratio and close to 50% better than the closest competitive model3. It is also fully customizable with multiple configuration choices: 2up or 3up configurations, choice of engine packages, with or without Intelligent Brake & Reverse (iBR), with or without the Convenience Package, in five color options, a host of new accessories and 20 vibrant Attitude Graphics kits that can be added, all designed to enhance your family time on the water.

The Sea-Doo Spark watercraft includes the new Rotax 900 ACE family of engines, a breakthrough technology that makes it the most compact and lightweight engine on the market today. The Sea-Doo Spark watercraft is easy to buy, easy to tow and easy to own, and carries with it the industry-leading DNA that makes it a Sea-Doo watercraft.

BRP’s 2014 Sea-Doo watercraft lineup includes a model for every type of ride

As the No.1 selling watercraft in North America4, Sea-Doo continues to lead the industry in fun and peace of mind on the water as well as quality and value. The 2014 Sea-Doo lineup features a watercraft for every rider style and experience level. BRP remains the only manufacturer to offer the industry’s unique Intelligent Brake & Reverse (iBR) system in every watercraft category. This technology allows greater control for riders by positioning the brake and reverse lever directly on the watercraft handlebar. This provides easy access and the ability for riders to keep their hands on the handlebars throughout the ride. The iBR system also makes the

Sea-Doo brand the only watercraft that starts automatically in neutral. Sea-Doo’s exclusive iBR technology offers riders more peace of mind with a braking system that allows riders to stop up to 100 feet sooner than other watercraft5.

BRP’s Sea-Doo GTX Limited 215 model joins the luxury segment2014 SEA-DOO GTX LIMITED 215-Action4

The most selective consumers gravitate towards the GTX segment of Sea-Doo watercraft, as this remains the standard by which all other luxury watercraft are measured. The newest addition to this segment is the new 2014 Sea-Doo GTX Limited 215 watercraft. This model is the most powerful, non-suspended Sea-Doo model in the luxury segment. This mid-level luxury watercraft is ideal for riders who crave a premium touring experience and are seeking a watercraft offering much more than standard features. The GTX Limited 215 model features iBR, Intelligent Throttle Control (iTC) with the ECO mode and includes the exclusive Limited package adding a custom cover, Speed Ties, depth finder, glove box organizer and removable dry storage bag to the loaded model package. The 2014 Sea-Doo GTX Limited 215 watercraft is available in Anthracite Grey.

BRP color bursts ignite the 2014 Sea-Doo lineup.

2014 SEA-DOO SPARK 2UP_ACTION4

•The BRP lineup of 2014 Sea-Doo watercraft includes vibrant new colors across many of the segments. The burst of fresh color with many trend-setting options will excite the most discriminating rider looking for the best in luxury watercraft.

•Sea-Doo Spark watercraft are completely customizable, available in five vibrant colors including Vanilla, Orange Crush, Bubble Gum, Pineapple or Licorice. Consumers can also further customize the Sea-Doo Spark watercraft by choosing one of 20 Attitude Graphic kits, with 3 different levels of wrap to personalize their Sea-Doo Spark model even more.

•In the Tow Sport segment, the 2014 WAKE 155 & WAKE PRO 215 models debut in Dayglow Wake coloration. This is the first time the WAKE segment has been available in a colour besides Wake Red.

•In the 2014 performance segment, enthusiasts will notice a new colour on the starting and finish lines as the X-series watercraft (RXT-X 260, RXT-X aS 260 and RXP-X 260 models) will be available in a Viper Red coloration.

•BRP’s luxury segment has expanded the Anthracite Grey color to the new GTX Limited 215 model and will offer a handsome Alloy Orange for the 2014 GTX 155 and GTX S 155 watercraft.

•With various improvements in different systems, Sea-Doo watercraft can now run longer without interruption. Last year, BRP revised the service interval for the supercharger, extending it to 200 hours of use regardless of the number of years. For 2014, the new maintenance schedule requires the first oil change to be done after one year or 50 hours, subsequent changes are needed only every 100 hours or after a year of usage for all models. Another Sea-Doo maintenance improvement for this year is the fact that the engine coolant can now be used for 5 years or 300 hours before needing replacement.

BRP’s Sea-Doo 2014 watercraft lineup offers an extensive range of models that continue to set industry benchmarks in each segment, and meet and exceed every type of riders’ desire in performance, commodity, rider comfort and safety. The new 2014 Sea-Doo Spark model turns the dream of family fun on the water a reality right now.

Not all models available in all regions.

† Not all functions available for all models

* Model names may differ for international markets.

[1] Source: Manufacturer’s website. Prices vary according to product specification.

2 Based on BRP internal testing. Testing of competitive models done under identical conditions.

3 Source: Manufacturer’s and the Air Resource Board websites. Power-to-weight ratio varies according to product specifications.

4 Based on 2012 season.

5 Based on BRP internal testing.

All product comparisons, industry and market claims refer to new sit down watercraft with 4-stroke engines. Watercraft performance may vary depending on, among other things, general conditions, ambient temperature, and altitude, riding ability and rider/passenger weight. Testing of competitive models done under identical conditions. Not all functions available for all models. Model names may differ for international markets. Please note some models may not be available in all regions. Please contact your local BRP representative for more information.

BRP Listens to YOUR Feedback

15 Sunday Sep 2013

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2013 Sea-Doo GTI SE - Action6

BRP listens to customers’ feedback to develop products that address their desires to deliver a product that delivers on the Sea-Doo dream.

Never have consumers had a more visible platform to share their thoughts – good, constructive, and everywhere in between – than now with Social Media. BRP looks at all of your posts and takes note on all comments to see how we might be able to address those desires in future products. On Sunday, September 15 at 8:00 p.m. EST BRP will launch the 2014 line of Sea-Doo watercraft and we are very confident that many of our fans will say, “WOW they did it!”

The Ultimate Sea-Doo Weekend – 2013 Sea-Doo Ultimate Owners Ride III

11 Wednesday Sep 2013

Posted by in Events, Sea-Doo Lifestyle

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Lake Havasu City, Arizona is the self-proclaimed personal watercraft capital of the world, and during one week in October that is undoubtedly a fact. For the past 32 years, the beautiful blue waters of Lake Havasu have been home to the IJSBA World Finals, the PWC racing and freestyle world championships.  Race fans and watercraft enthusiasts from all over the world congregate in the small Arizona town to see the best PWC riders do what they do best, but also to enjoy the incredible landscapes and riding.

Lake Havasu and the World Finals is a destination and the Colorado River provides some of the best PWC riding areas in North America. BRP will be conducting the third annual Ultimate Sea-Doo Owners Ride, on Saturday, October 12, in conjunction with the 2013 IJSBA World Finals. This will be an organized group ride from Site Six on the Lake Havasu Island, under the historic London Bridge and up the Colorado River, passing through picturesque Topock Gorge and arriving at our lunch destination, Pirates Cove Marina. The ride is open to all Sea-Doo product owners and includes some special opportunities.

2013 Ultimate Sea-Doo Owners Ride III participants will join others who share the same passion and interests and will also be provided lunch at Pirates Cove, be given an event t-shirt and have the opportunity to win Sea-Doo prizes. The extra bonus is all participants will be privileged to a VIP test ride of the all-new 2014 Sea-Doo watercraft at Pirates Cove.

The 2014 Sea-Doo Test Ride will be open to the public at Pirates Cove, on Saturday, October 12 only, so reserve your time slot today. To register to participate in the 2013 Sea-Doo Owners Ride III or to reserve your test ride, visit www.seadoodemo.com.

This year, treat yourself to the Ultimate Sea-Doo weekend by participating in a memorable Sea-Doo owners ride and watching the Sea-Doo X-TEAM racers chase racing glory at the World Finals.

DID YOU KNOW? Ideas to Innovation – the BRP way

10 Tuesday Sep 2013

Posted by in Sea-Doo Lifestyle

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BRP listens to people. BRP listens to what powersports enthusiasts think about their current products, including Sea-Doo watercraft, and what those enthusiasts want to see for future products. BRP is world renown for innovative design but it is important to realize that BRP doesn’t develop new designs simply for the sake of change. The new designs and new products BRP develops are based off of consumer desires and every innovation has a purpose.

The BRP Advanced Concepts team helps shape the future of recreational products.  It does so by listening to consumers and enthusiasts; listening to what is important to them and what moves them. What “moves” them in every way, meaning both physically and emotionally. Sea-Doo watercraft make good days great, no matter what the hull, no matter what the engine, no matter what the color. Simply riding a Sea-Doo watercraft provides an enjoyable experience.

Watercraft riders want comfort; BRP develop the first intelligent suspension. Watercraft riders want more control around the dock; Sea-Doo develop intelligent brake & reverse.

Watercraft riders want to wakeboard; the team develop intelligent throttle control with ski mode.

Watercraft riders want to turn tighter; engineers develop Ergolock and the T3 hull.

All innovative technologies, but all based off of consumer desires.

On September 15th at 8PM, the 2014 Sea-Doo watercraft lineup will be launched and again the world will see how BRP innovates by listening to people.